How REALTORS® Are Using AI
Many REALTORS® use AI to prepare buyer consultation materials, explain the home buying process, summarize financing terminology, create checklists, and answer frequently asked questions before meeting with clients.
Best Practices
- Use AI to organize information—not replace your professional advice.
- Review all AI-generated explanations before sharing them with consumers.
- Customize information to the client's specific circumstances.
- Encourage buyers to seek legal, tax, or lending advice when appropriate.
Potential Risks
AI may:
- Provide inaccurate financing information.
- Oversimplify legal obligations.
- Misstate New Jersey practices.
- Create confusion regarding agency relationships.
REALTOR® Code of Ethics
Article 1: Protect your client's interests while treating all parties honestly.
Article 2: Avoid misrepresentation or concealment of pertinent facts.
Article 11: Provide services within your competency.
Best Practice
Use AI to prepare your consultation—but deliver it yourself.
